In May 2014, it was announced that Reeves had signed with WWE. He began working NXT live events from April 2015 and made his first major appearance in September 2015 as part of the inaugural Dusty Rhodes Tag Team Classic, teaming with Alexander Wolfe as a last minute replacement for Marcus Louis in a first-round defeat to The Hype Bros. Working under his real name, Reeves had his first televised singles match on the May 4, 2016 episode of NXT, losing to No Way Jose. Reeves made several further televised appearances, losing to Tye Dillinger and Andrade "Cien" Almas. On the November 23 episode of NXT, a match between Reeves and Rich Swann was interrupted by SAnitY, who attacked both men. Reeves then made several further televised appearances throughout the early part of 2017, losing to Aleister Black and Hideo Itami.
After a long absence from television, a vignette aired on the April 18, 2018 episode of NXT promoting Reeves' return as "The Finest" Kona Reeves. He would make his return two weeks later defeating Patrick Scott, establishing himself as a heel. Reeves would then continue making sporadic appearances on NXT over the next couple of years. On August 6, 2021, Reeves was released from his WWE contract.